Focusing on aligning your brand to your customers’ expectations.
Critically its approach is not to (re)frame the obvious but to delve deeper and base decision-making on perception and insights gained from not only the executive but also your team, customers and wider stakeholders.
- Customer Insights Surveying
- Team Insights Surveying
- Insights Report
- Brand Alignment Report
- Vision, Values & Voice
- Brand Identity Creation
- Brand Guidelines
- Brand Presenter
How does EnVisioning support your brand ambitions?
Having clarity, or the facts, can help make better decisions. This is nothing new, but our EnVisioning Programme’s approach is focused on delivering the answers you need to best position your brand, appealing to your customers in the right way and amplifying your brand values to the marketplace.
During our EnVisioning Programme we may challenge your existing thinking, based on evidence, or we can often deliver the nuanced detail which can refine the distinctiveness of your brand.
Confidence is everything and will reinforce your business and marketing plans. It will also permeate down through your team, enhancing pride and real commercial strength, from your sales to communications to staff retention.
Creativity is one of the essential ingredients to inspiration and engagement and comes in many forms, whether through words, imagery, graphics or multi-media. EnVisioning again helps find the right approach and creative blend.
We have a mantra that brand consistency breeds confidence, confidence breeds trust and trust breeds loyalty. An investment into ensuring brand consistency therefore delivers a long-term return on its investment.
Brand equity can often be overlooked. A powerful, recognisable, respected and influential brand can add equity value to your business. EnVisioning builds brand equity and highlights how this can be built upon and enhanced.